DEL TACO PLANTS BEYOND MEAT® TACOS IN OKLAHOMA
The first Mexican fast food chain to offer plant-based Beyond Meat® taco options expands test to the Sooner State
“With a growing demand for vegan and vegetarian options among our guests, we saw an opportunity within the space to partner with Beyond Meat to develop a proprietary blend of seasoned, 100 percent plant-based meat,” said John Cappasola, President and Chief Executive Officer of Del Taco. “After receiving overwhelmingly positive feedback from fans during our tests in Southern California, it only made sense to introduce our Beyond Tacos to a different community where Del Taco has a large and passionate fan base.”
Guests in Oklahoma can now try one of the brand’s new Beyond Tacos which offer the same amount of protein and flavor as seasoned beef, but are made with 100 percent plant-based protein. Beyond Meat is also being offered as a substitute for any protein in existing Del Taco menu items, such as burritos, nachos and fries.
- Beyond Avocado Taco (vegan): Seasoned Beyond Meat plant-based crumbles, hand-sliced avocado, crisp lettuce and fresh diced tomatoes in a crunchy shell.
- Beyond Taco (vegetarian): Seasoned Beyond Meat plant-based crumbles, hand-grated cheddar cheese, crisp lettuce and fresh diced tomatoes in a crunchy shell.
“We are always looking for new and innovative ways to elevate our menu, and are excited to offer this plant-based alternative to even more of our fans – whether they are vegan, vegetarian or just looking to switch things up – without sacrificing quality and taste,” Cappasola added.
To learn more about Del Taco’s Beyond Meat test, and to find a list of participating locations, please visit www.deltaco.com/beyond.
*By number of units
About Del Taco Restaurants, Inc.
Del Taco (NASDAQ: TACO) offers a unique variety of both Mexican and American favorites such as burritos and fries, prepared fresh in every restaurant's working kitchen with the value and convenience of a drive-thru. Del Taco's menu items taste better because they are made with quality ingredients like fresh grilled chicken and carne asada steak, hand-sliced avocado, hand-grated cheddar cheese, slow-cooked beans made from scratch, and creamy Queso Blanco.
The brand's campaign, Celebrating the Hardest Working Hands in Fast Food, further communicates Del Taco's commitment to restaurant-level team members that provide guests with the best quality and value for their money through cooking, chopping, shredding and grilling menu items from scratch. Founded in 1964, today Del Taco serves more than three million guests each week at its 580 restaurants across 14 states. For more information, visit www.deltaco.com.